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John Hardy Debuts "Made For Legends" Marketing campaign

Flip via {a magazine} and inform me what promoting marketing campaign you most keep in mind. Was it one which highlighted one thing you wished to purchase? One which featured your favourite superstar? Or, was it one which made you really feel one thing. How about all three?

That’s the trifecta John Hardy hit with their new marketing campaign, aptly named Made for Legends, that includes Julianne Moore and Adwoa Aboah.

“Legendary ladies in historical past have embraced jewellery as an outward manifestation of their inside energy,” John Hardy CEO Robert Hanson advised “Made for Legends speaks to this duality of energy and style, qualities which are embodied by each Julianne Moore and Adwoa Aboah and important to our artisan handcrafted jewellery".

John Hardy - Embed - Julianne Moore John Hardy – Embed – Julianne Moore Credit score: Luis Ruiz/Courtesy John Hardy

All it’s a must to do is take a fast take a look at the picture to really feel the stated energy.

John Hardy - Embed - Adwoa Aboah John Hardy – Embed – Adwoa Aboah Credit score: Luis Ruiz/Courtesy John Hardy

Moore and Aboah each put on items from the Basic Chain, Trendy Chain, and Naga collections (that are additionally a number of the first items designed by inventive director Hollie Bonneville Barden). The Reversible Chain bracelet, sculptural chokers and coils, and all of the classics intermixed seem simply as a lot armor as equipment on the actress and mannequin.

On posing for the jewellery model, Moore advised “I'm fascinated by adorning our environments and ourselves. It's fascinating as a result of it's not a human necessity and but we proceed to embellish our environments and adorn our our bodies with garments and jewellery. It's a manner of expressing who we’re.”

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